This summer we go pink! By the beach or not, the new collection designed by adidas Originals and performer Pharrell Williams is so fresh you’ll need it to cool on hot July days.
The new line comes with sporty bikinis, delicate chiffon jackets, mesh ponchos and a varsity jacket. The Hawaiian t-shirt and the culottes pants are in focus for SS16, the two pieces bringing modernity to this Pharell imaginarium. It’s a known fact that the frequency of love is 528HZ, also called the math matrix of musical creation – this concept inspired the artist to transform it into a leitmotif for Pink Beach.